How to List Your Business in the Yellow Pages. The Yellow Pages, a commercial directory that lists information about companies by area, is now available to both offline and online searchers.

The answer is no; your company does not need to pay to be listed in the Yellow Pages in terms of SEO. YP (Yellow Pages) representatives call business owners offering to boost their rankings in their ...

Accurate ornot, the size of your Yellow Pages display ad may directly impactthe perception of your business–and its size–in the mind of yourcustomers.

Advertising in your local Yellow Pages or other directory has pros and cons relative to other types of advertising. This type of advertising is usually a support medium in a broader ad campaign ...

This applies to your business too, particularly if you’ve been around for a while. Because maybe, like the Yellow Pages, it’s time for some changes in your marketing approach.