Gino Sesto is the Founder of DASH TWO, a media buying agency in Los Angeles, specializing in out-of-home advertising & digital advertising. One of the best things about out-of-home (OOH) advertising ...

Youtube introduced an unskippable 60-second ad during an upfront event where the traditional 30-second TVC was disparaged as ...

With the right data, infrastructure and creative discipline, pause ads can shift from a novelty format to a real performance ...

X started rolling out a new ad format on the platform this week that evades disclosure of who the advertiser is, and whether the post is even an advertisement at all. Users reported seeing this ...

Pinterest this week introduced a customizable advertising format that lets marketers automate the process of building personalized creative to target specific audiences. Advertisers can make multiple ...

Google will soon make it easier for its users to find and purchase the objects they see in some images. The new advertisement format is called 'shoppable ads,' and it enables advertisers to share ...

The announcement marks a major step forward in Foxtel Media’s scaled advertising strategy, powered by DAZN’s innovative ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

Pinterest this week introduced a customizable advertising format that lets marketers automate the process of building personalized creative to target specific audiences. Advertisers can make multiple ...