News
Fox Television Network and the Fox News Channel run the most commercials time per hour among the respective broadcast and cable network categories.
Despite boasts among many networks -- especially Fox's -- that they would be reducing commercial clutter to improve their viewer's experiences in order to boost ratings, attentiveness and revenues ...
Hallmark Channel has created a new commercial format for its on-air advertisers titled "Fast Break," which features shorter commercial pods exclusively sponsored by a client. The format is ...
Single-sponsor newscasts are becoming something of a trend in the news business as advertisers seek to separate themselves from commercial clutter and news orgs look for more time to feature their ...
Believe it or not, advertisers sympathize. A recent study by two top ad industry associations shows that 1991 was the worst year ever for commercial clutter.
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