Google is rolling out a new way to measure upper-funnel impact. Branded Searches — a conversion type first teased at Google Marketing Live 2025 – is now live. Why it matters. Advertisers can now ...

Google is now showing the deals and loyalty benefits details in the retailer/merchant knowledge panels. Plus, Google Shopping Ads show a "discount code" link that opens a dialog box with the code and ...

In an increasingly data-driven advertising world, getting your ads in front of the right people can make all the difference. One powerful way to achieve that is through audience layering in Google Ads ...

Google on Wednesday detailed its plans to bring ads to AI Mode, the company’s AI-powered experience in Google Search. Ads may appear “where relevant” below and “integrated into” AI Mode responses as ...

Google Ads is offering some advertisers the option to book a tagging appointment with a Google Ads representation through the Google Ads console. This will help you set up an appointment to have a ...