Tourism marketing has emerged as a dynamic, interdisciplinary field that blends traditional strategies with modern technological innovations. It involves the development and promotion of destination ...

May 4-10 marks Travel and Tourism Week, a declaration Gov. Henry McMaster made to help shed light on the Palmetto State’s more than $30 billion industry. But few know that behind the scenes of South ...

The development of tourism marketing strategies continues to unfold. “Experience” is all the buzz with the latest marketing campaign, this time focusing on activities specific to five downtown ...

Tourism Ireland recently announced details of its marketing strategy and plans to promote the island overseas, at a Dublin event that convened more than 500 tourism industry leaders from around the ...

John Ricks, the state tourism director who deployed the edgy and controversial marketing pitch “Nebraska. Honestly, it’s not ...

DULUTH — Madden Media made its debut during Visit Duluth’s Tourism Industry Update on Jan. 29 at the Duluth Entertainment Convention Center. The city’s selection of the Arizona-based marketing firm ...

The Baker City Council has hired a Portland firm to design a tourism marketing campaign for the city. Councilors voted 5-1 on ...

Editors' note: This Forum op/ed was published before the House of Representatives voted to approve the budget package without restoring the cuts to Brand USA's funding. As an executive at the former ...