Among the new offerings are Playable App Ads that allow Snapchat users to try a mini version of an advertiser’s game without ...

New Google Ads updates connect web and app activity, providing unified reporting and clearer insight into cross-platform ...

Users want relevant ads but distrust data collection. New industry insights reveal how to balance both profitably.

Those that used the CBP Home app, which the government spent $200 million promoting via nationwide ads, are meant to receive ...

The Initial strategy is to migrate all paid customers to the new app with whatever subscription packs they had already taken.

Why smart marketers are securing Android OEM inventory while others overpay on traditional platforms. As shopping season’s ...

Google Ads announced new features "aimed at bridging this gap" between your advertising across both your website and app.

WhatsApp’s second India Business Summit introduced in-app payments, calling, ads in Status, and citizen services, helping ...

A new scam to covertly retrieve advertising surprises security researchers. Google had to delete over 200 apps from the Play ...

Ralph Lauren partnered with Microsoft to create Ask Ralph, an AI agent that mimics the experience of speaking with a stylist.

How can startups and developers actually monetize their AI products? A startup called Koah, which recently raised $5 million ...

Abilities First, founded by a small group of parents in 1962 seeking more for their children with disabilities, is a Hudson ...