New data from Audacy and Nielsen shows that shifting just 15% of TV ad spend to radio can increase net reach by over 60%.

Four top college football players, including Heisman candidate Garrett Nussmeier, star in Powerade's updated marketing campaign ahead of the 2025 season.

Respected media advertising-focused financial analyst Brian Wieser's Madison and Wall has updated its ad forecasts for 2025, ...

Adam Perrotti is an account executive at Connoisseur Media, based in Milford, Conn., and consulting with a variety of ...

You can’t listen to the radio in St. Cloud, MN, for very long without hearing Bradshaw & Bryant’s “Justice for the Injured” jingle. It’s one of AM/FM radio’s most striking advertising success stories ...

You’ve seen and heard the recent quarterly earnings results from the nation’s largest, publicly traded radio broadcasting companies. For many, digital advertising growth is robust. However, that ...

According to a study by the American Public Health Association, cooking with gas stoves without proper ventilation can result ...

NATIONAL HARBOR, Maryland — The Department of Homeland Security has budgeted up to $200 million to run anti-immigrant ads in the United States and overseas that repeatedly thank President Donald Trump ...

Ahead of Week 1 of the 2025 college football season, Powerade unveiled its latest roster of NIL athletes. Powerade announced that it has completed NIL agreements with LSU quarterback Garrett Nussmeier ...

Georgia Bulldogs sophomore star running back Nate Frazier is involved with another huge name, image and likeness (NIL) deal with a huge company. Last week, he announced a deal with Beats by Dr. Dre.

Kennedy and HHS rolled out a parody drug ad mocking deceptive pharmaceutical marketing as part of a new plan to crack down on ...

The Center for Disease Control and Prevention's "Tips From Former Smokers" ads are set to stop at the end of September. For 13 years, these tough and honest commercials told real stories about the ...